So to answer my own question, it’s not unreasonable for mobile users to be expect to click a link on your tweet that leads them to a post that has an affiliate link.
People like to explore. People like to journey to find information and with each click, they are getting closer to achieving that goal.
Yesterday, I slipped into the trap that too many teachers slip into. I underestimated people rather than setting high expectations and creating a meaningful experience that will lead to new information.